Look for a big push in 2010 to lure U.S. travelers to the other land down under.
Air New Zealand and Tourism New Zealand said they are seeking “a mid-size creative agency to develop a multiplatform campaign.”
No budget was disclosed.
Tourism and airline experience are preferred, and agencies should be based in Los Angeles.
Credentials will be accepted through Jan. 8, 2010 with pitches to follow thereafter once a field of five shops is set.
The winner will work closely with internal marketing staff to integrate both the Air NZ and Tourism NZ brands into campaigns.
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